The 100 Hispanic Women, Westchester Chapter’s Board of Directors includes representation from all areas of business within the county of Westchester, New York.

Here’s an introduction to the women who make our organization possible.


Meiling Macias-Toro was officially sworn-in as President of 100 Hispanic Women of Westchester.  She has served on the board for over twelve years, and has been proud to yearly Chair the organizations’ Latina Literature event.

Meiling is presently an Independent Production Consultant and Talent Manager.  She has been producing broadcast commercials for TV, radio, and web, as well as, content for over 30 years for Global and National clients.   She has worked for various Hispanic Market and Multi-Cultural Advertising agencies such as Hispanica/JWT, Castor  Advertising, Conill/Saatchi & Saatchi, Siboney, and UniWorld Group.   She has held Director of Broadcast Production posts at Conill, Rapp Collins Worldwide, a direct response General Market agency, and lastly at The Vidal Partnership.  She has supervised location shoots and post-productions all over the United States, Europe, North and South America. Her work has received recognition and awards for excellence in communication to consumers, with Best of Shows, CLIO, Se Habla Español, FIAP, El SOL, and TELLY.  Recently, she produced a theatre monologue titled, KAHLO mas alla de Frida, with sold out audience at El Repertorio Español.  In the future she plans to continue the plays run in other cities and venues.

She has been honored by El Diario La Prensa,  as one of the most Distinguished Women.  And, also received La Tribuna’s Distinguished Women Award.  As a Producer and Talent Manager, she continues to service advertising agencies, TV, film and theatre, and look for opportunities to work on more cause related issues.  Meiling enjoys mentoring the youth, volunteering and fund-raising for the 100 Hispanic Women of Westchester scholarship fund, and the Cristian Rivera Foundation.

Meiling was born in Colombia, South America, and has an Associate of Occupational Science, majoring in Radio and Television, from Elizabeth Seton College. And, also holds a Bachelor of Fine Arts, majoring in Communication Arts, from the New York Institute of Technology


Amelia La Guerre has been involved in State and county government for the last 15 years. She currently works at the Board of Elections, as an Election Programmer, and ESRI GIS certified specialist. At the board of elections she helps to facilitate in elections certification, registration and community outreach.

After getting involved with Amigo de Pataki in 2003 a grassroots campaign to re-elect Governor Pataki, in which she traveled the state of New York to meet with Latino groups to promote his candidacy, she felt compelled to get involved with groups on both a local and national level. Throughout the years she has been involved with the Yonkers Puerto Rican/ Hispanic day parade foundation where she served as secretary for six years. Or through her involvement as a State officer with LULAC (League of United Latin American Citizens), which is the oldest Hispanic Non for profit organization in the United States which promotes advocacy and civil rights for Latinos.

Amelia has been recognized by Entre Nosotras, as the recipient of the Young Latina Leader award for her work in the community. Shes has also been acknowledged by the Westchester GOP as district leader of the year. Amelia received a bachelor’s degree of science from Concordia College, and currently resides in Yonkers, NY.


Carmen Gomez Goldberg

Carmen Gomez Goldberg was born in San Sebastian, Puerto Rico. She is an entrepreneur and community leader and serves as the Parent Coordinator & Community Affairs Director for the Charter School of Educational Excellence. Carmen has adopted the Charter School creed that “We aim to inspire that all children can learn.” Carmen believes that it is never too late to receive a college education, and she is currently seeking a B.S. degree at Concordia College.

Ms. Gomez Goldberg is a dedicated community and civic leader as well as a great public servant. Ms. Gomez Goldberg is a founding member of the 100 Hispanic Women of Westchester, a member of the Hispanic Advisory Board for the Board of Elections and President of the Yonkers Federation of Hispanic Chamber of Commerce. Carmen sits as an advisor to the Bronx Chamber of Commerce. She has served as a Director of the National Conference of Puerto Rican Women, empowering young Hispanic women to stay in school. She is a former President of the Yonkers Puerto Rican/Hispanic Day Parade Foundation Inc. and has been a board member for nine years.

Ms. Gomez Goldberg has received numerous awards for her dedication to the Latino community, including the National Hispanic Magazine Latina Excellence Award, Comité Noviembre Puerto Rican Heritage Award, Entre Nosotras Award, El Diario La Prensa’s Top Latina Award, Advancement of Women Award, Griffon Award, Westchester Fund for Women and Girls Leadership Award, Martin Luther King Award and the Dominican Cultural Award.


Eleana LaGuerre

Eleana LaGuerre

Eleana LaGuerre is currently the youngest member of the 100 Hispanic Women of Westchester board. Her main focus of joining is get more young Latinas involved with the organization and the Latino community. Eleana presently hold the title of Vice President of Young Adults in the State of New York for League of United Latin American Citizens. Short for LULAC; it is the largest and oldest Hispanic organization in the United States. As VP of young adults she strives to inform young people that their voices matter and the concerns for their families and futures are valid. Using a platform like LULAC, a national known Latino organization she believes we can make a changes for the young Latinos in the State of New York.

Eleana currently works as an IT Technician/Communication Specialist at The Bronx Park Avenue Transitional Housing Facility. Working in the shelter system for almost 3 years now has been a humbling experience. There’s no great satisfaction then helping people get their lives back on track and gain knowledge that they will take with them into the future.
Eleana graduated from Johnson & Wales University with a degree in Advertising & Marketing communications with a minor in Psychology. She also studied web design at Lehman College and is currently in the process of revamping the 100 HWW website. In her free time she loves to ride bike with the Yonkers Bike club and spend time with friends and family at the beach.

Nicole F. Toro

Nicole F. Toro is a new board member of the 100 Hispanic Women, Westchester Chapter.  In the Spring of 2015, at the College of Mount Saint Vincent, she graduated with her Masters in Business Administration, with a concentration in Marketing.

Currently she is a Sales and Marketing freelancer for a retail company. Prior to this, Nicole worked at Resorts World Casino New York City as a Media Supervisor, There, she oversaw all the inbound and outbound media buys across all platforms and managed their media budget.  Her experience includes working for several NBC Universal entities in the Sales and Marketing departments such as: mun2 and CNBC Digital.  While working at mun2, she achieved the AT&T 2013 Integration Award, for being able to combine different ideas for the brand and the network. Her passion for Sales and Marketing stemmed from her first step and job she held in Sales at Latina Media Ventures, LLC., also known as Latina Magazine. She progressed from a Sales Assistant into the Sales and Production Assistant Manager, where she learned how the magazine was managed from both the sales and production side.

On her spare time, she is a Salsa singer that has performed at different venues and events such as: New York City lounges, social events, casinos and fundraisers.  She has performed the United States National Anthem for various sports teams at CitiField, Citizens Bank Park, Continental Arena (IZOD Center), and for many State and Federal swearing events.  She also has a passion for mentoring the youth.  She reminds them that in addition to having a career, to never forget how important it is to always keep learning.



Westchester Chapter Founder & President Emerita

Sobeida Cruz

Sobeida Cruz

Sobeida Cruz, is Vice President of Environmental Justice and Public & Governmental Affairs of the Lower Hudson Valley area at the New York Power Authority. The division she heads is based in the White Plains office providing public and government affairs support for NYPA initiatives in Westchester, Rockland, Putnam, and Orange counties. It reaches out to the community through sponsorship of local events, participation in community organizations, education programs, regional speaker’s bureaus, and contact with local officials and business customers in the regions.

Before joining the Authority in 1983, Ms. Cruz was elected by the members of Community Planning Board #1 in the South Bronx as the first female district manager. Her responsibilities included preparing the districts capital budget and monitoring the delivery of services from the city agencies to a community of 120,000 residents.

In 1974, she co-founded the Neighborhood Association for Intercultural Affairs Inc. An agency that provides housing preservation and Development as well as social services and advocacy in the South Bronx. She served as president of the Yonkers Puerto Rican Day Parade from 1998-2000, the largest parade in the County of Westchester. Ms. Cruz was the recipient of the National Fellows Program representing the North Eastern Region of the United States. It included a one-year internship in Washington D.C. at the Department of Health and Human Services and the White House.

Ms. Cruz co-founded 100 Hispanic Women, Inc. in 1995, and is one of the founders of Westchester Chapter. Sobeida holds a Masters degree in Public Administration from the University of Southern California.

Ale Frederico

Ale Frederico

Alé Frederico is Senior Relationship Manager – Westchester NY, Commercial Banking at TD Bank, America’s Most Convenient Bank®. In this role, she provides customized banking solutions for commercial, small business, municipal, education and not-for-profit institutions in New York. In 2009 she was a recipient of TD Bank’s CEO WOW! Leadership Award.

Alé is Chair of TD Bank’s Regional Diversity Council for Metro New York and is a member of TD Bank’s WIL Women in Leadership subcommittee.  She serves on several business and not-for-profit boards. In 2011 she was appointed by New York State Governor Andrew Cuomo to the Mid-Hudson Regional Economic Development Council where she Co-Chairs the Global NY Strategy.  Ale’ is an appointee to the Westchester County Industrial Development Agency, where she serves as Treasurer.  An appointee of former New York State Governor George Pataki, she recently concluded a 13 year term on the Westchester Community College Board of Trustees. She serves as the Corporate Secretary of the Westchester County Association, and is a Board Member of White Plains Hospital Center.  Alé is Chair and a past President of the Westchester Hispanic Chamber of Commerce.

She is a past Treasurer and a founding  Board Member of 100 Hispanic Women Leaders – Westchester Chapter.

In 2013, Ale’ was honored at the YWCA-NYC Women Leaders Salute Luncheon.  She has been the recipient of various awards including the Long Island Hispanic Chamber of Commerce’s 2012 Corporate Leadership Award, the New York City Hispanic Chamber’s 2009 Hispanic Corporate Leadership Award, the Mercy College Exito Award, the Paramount Center for the Arts Corporate Award, the Association of Hispanic Professionals Award of Honor, the Corporate Recognition Award from St. Jude’s Institute for Human Dynamics, and the Westchester Hispanic Coalition’s Community Leader Award.  Alé was one of El Diario La Prensa’s 50 Distinguished Latinas of 2000.

Nereida Quiles

Nereida Quiles

Nereida Quiles, A.B.D., M.S., is the Director of Admission for Adult Education and a business and English instructor at Concordia College-NY.  She’s a campus leader serving on various executive committees. Committed to education and empowering women, she’s the NYS Public Relations Officer for American Council on Education (ACE) Women’s Network (WN) and is the ACE Institutional Representative for Concordia. She is an advocate of professional development opportunities.

Prior to a profession in academia, she had a successful corporate career with Fortune 500 companies. Her skills include project management, team development, communications, multi-million dollar account management, advertising sales, building brand awareness, computer applications, and directing enterprise-wide initiatives.

Previously VP, and currently an advisory board member of 100HWW, she offers her knowledge in public relations, communications, website development and management, operations and event management, administration, and technology matters.  She was webmaster and designer of 100HWW’s website from 2006 – 2014.

She was a speaker, moderator and panelist at Latina Leadership Forums, high schools, and community events inspiring women of all ages to pursue their goals and educational aspirations.  She moderated a panel of speakers at 100HWW’s event ‘Transformation Through Education’, and at various ACEWN events.

As a life-long learner, she leads by example completing her undergraduate, graduate, and postgraduate college education as a non-traditional adult student; earning a bachelor’s degree in economics, Lehman College-CUNY; M.S. in Organizational Leadership from Mercy College School of Business; and doctoral coursework in Executive Leadership at Saint John Fisher College.  She’s working on a doctoral dissertation with a focus on her expertise, the non-traditional college student.

Rossana Rosado

Rossana Rosado

Rossana Rosado, Honorary member. Publisher and CEO of El Diario La Prensa since 1999, overseeing the day-to-day operations of the oldest Spanish-language newspaper in the country. She has led the paper through changes in ownership, the toughest competition in the paper’s 93 year history and has restored the paper to its dominant position in the market. Ms Rosado was the first woman to be appointed Editor in Chief.

Ms. Rosado has over two decades of experience in New York media. As a reporter at El Diario-La Prensa she covered The Bronx, City Hall, and wrote a weekly column. In 1988, she moved to television as a producer of Public Affairs programming at WPIX TV, later promoted to Public Service Director, responsible for the creation and placement of hundreds of Public Service Announcements on the air. Rossana won an Emmy in 1992 for the production of a series of PSA’s featuring organizations which helped improve the lives of children.

In 1992 she was appointed Vice President for Public Affairs at the Health & Hospitals Corporation for the City of New York. As the highest ranking Latina in the organization she oversaw marketing, press, and public relations strategies for the city’s 22 public hospitals and community based clinics. She held this position under two mayoral administrations. Her prior experience includes positions at WCBS-AM and FM radio, and WNYC-TV 31.

She received her B.A. in Journalism from Pace University in White Plains, New York. She is also a board member of the United Way of NYC, the Community Service Society of NY, PENCIL, and the National Puerto Rican Coalition in addition to her work as an advisor to local groups. Her many awards include an Emmy, a STAR award from the NY Women’s Agenda, and a Peabody Award for Journalism. She served on Mayor Bloomberg’s transition team.